Founded by Melissa Pereira, Bona Fide is born with the desire of inspiring a more conscious way of life, by connecting with people and reconnecting to Earth.
Made in small quantities to produce exclusive collections, each piece was created with the intention of being beautifully conscious and to be worn through time, beyond fast trends and seasons.
At Bona Fide we invite you to live more intentionally and slowly in order to cherish every precious moment of life.
Our pieces are created with a timeless but authentic design, in local factories or seamstresses, in the north of Portugal.
We choose to do so, so that we can establish relations with our community and at the same time, to always be able to visit the factory and its workers and control our productions.
We always make sure we work with suppliers that pay fair wages and who maintain a safe working environment, so that our collections are always ethically made and sourced.
In our collections we make sure to choose the best quality materials be it from dead stock or sustainable fabrics.
When we choose to work with deadstock fabrics, we choose to give a second life to a an excess fabric from another brand or manufacturer, that can happen for example with a miscalculated fabric quantity or for example when a color isn´t quite what they wanted. We source them from Portuguese local warehouses/manufacturers, so we can always check the newest fabrics, improve the local economy and in order to reduce our use of natural resources spent on meeting our partners and suppliers.
Regarding sustainable sourced fabrics, we always choose them for their quality, touch & feel and aesthetic. Currently in our collection, we worked with a recycled polyester fabric from a Portuguese manufacturer, made from recycled materials like PET and polyester fabrics. By choosing this kind of fabric we are preventing it, from ending in a landfill and instead, creating something beautiful to be worn through time and time.
Our packaging was also chosen with attention to reduce our carbon footprint, by choosing to work with recycled or up-cycled paper for our shipping packaging and tags, never forgetting the brand values and aesthetic
Born in Switzerland but raised in the north of Portugal, I grew up surrounded by nature and the characteristic slow paced environment from a small village.
I graduated in Fashion Design by ESAD university and then worked for a year in a fashion company. It was here that I started to change the way I saw the fashion industry, and how my values didn’t align with this fast living, fast consuming world. I wanted to get back to my origins and live a more intentional life.
Then, I went to Barcelona, to take a Master degree in Fashion Management at Bau university and it was here that I started to dream and plan the launching of something that would get in sync with my heart.
I now live in Portugal, working every day, little by little, in an one women show, on my own brand Bona Fide by creating beautiful yet conscious collections.
With all my love,